Conference guides enterprising high school students

Published 11.07.2018

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Mark A. Ciavarella, associate professor of business administration/management, teaches high school students about the steps of writing a business plan during an Entrepreneurship Challenge event at the college.A team from Bradford Area School District develops a business plan for an ice cream shop.Students from Berwick Area School District hash out their target audience and sales territory. They are pitching a business that manufacturers an add-on component for hybrid vehicles.High school students participating in the Pennsylvania Council on Financial Literacy’s Entrepreneurship Challenge gathered in the college’s Penn’s Inn facility on Wednesday for a one-day conference to help them define and develop their business concepts and write a summary business plan. They were guided in the activity by Mark A. Ciavarella, associate professor of business administration/management at Penn College, and Tim Keohane, director of the Small Business Development Center at Lock Haven University. PennCFL sponsors local, regional and statewide competitions that allow students to pitch new business ideas. The Penn College event was the first of three such conferences the organization is hosting this month at area colleges. Following the conference, the students return to their schools to complete and submit their business plans for prizes. The top three teams are invited to PennCFL’s state competition.