Pennsylvania College of Technology’s efforts to publicize its 2014 Centennial celebration were honored with a Gold Award in the 30th Annual Educational Advertising Awards, sponsored by Higher Education Marketing Report.
Penn College received a Gold Award in the Total Public Relations Program category for a submission that included a variety of Centennial-related works produced during the 2014 calendar year.
Among the materials submitted for judging were a documentary film, “Working Class: 100 Years of Hands-On Education”; a commemorative book, “Marketing With a Mission: Building the Brand That Became Pennsylvania’s Premier Technical College”; Centennial banners; brochures, posters, fliers, programs and invitations created for various campus events; paid advertisements; a Centennial calendar; website content; and an effort targeting multiple social media platforms.